We have renewed our discount and pricing system!

From January 2, 2024, we implemented a new discount system and simplified the pricing model, which replaces the previous partner and product categories. With this change, the discount system becomes not only more transparent for our partners, but in the case of many products there is a price reduction and/or an increase in the discount percentage compared to the previous system.

Our partners can still see a net price and the gross wholesale list price on the shelf labels of our wholesalers and stores, or the net wholesale partner price reduced by the discount in our online store. The change is that the previous product categories will no longer exist.

The discount can be validated from the list prices based on the following (previous year's) summarized banded datas:

Example: In the case of a partner with a turnover of 6 700 EUR a 10 % discount can be applied for all* products.

*Certain fixed-price product ranges are in exception, for which partner discounts cannot be validated. We marked this on the product page in the online store.

We classified our partners in the new system according to their currently valid discount. The first actual reclassification will take place in January 2025, based on the traffic datas of 2024. We will continuously inform our partners about the discount band and the current balance during 2024.

We help with various incentives and promotions so that our partners can continue to enjoy the benefits of the partner discount above the wholesale price!